MIDDLETOWN — Liberty Bank and 45 local Rotary Clubs are teaming up to make sure that everyone in central, eastern, and shoreline Connecticut can enjoy a bountiful Thanksgiving meal.
From now until November 21, Liberty Bank’s 60 branch offices will accept donations to local Rotary Clubs for the purpose of providing Thanksgiving food.
Every dollar donated at a Liberty office will be matched with 25 cents from the Liberty Bank Foundation.
On November 23, the Rotary Clubs will withdraw the funds and either purchase and deliver food for needy families, or donate the funds to a local human services agency that provides Thanksgiving food.
Since it began in 2004, the Liberty Bank/Rotary Club Thanksgiving Dinner Drive has raised more than $3 million to supply holiday meals to residents of the towns served by the bank.
Last year’s drive raised more than $450,000, and was matched with almost $115,000 from the Liberty Bank Foundation, for a total of over $565,000.
This year, with the dramatic increase in food insecurity generated by the pandemic, the goal is to raise a combined total of $800,000.
“We’ve all seen on TV the long lines of cars at Rentschler Field waiting for food,” said Sue Murphy, executive director of the Liberty Bank Foundation.
“With 47% of Connecticut residents having experienced a loss in work-related income due to the pandemic, more people than ever are struggling to put their daily food on the table—much less a Thanksgiving feast.
“With the help of our Rotary partners and a generous public, we can change that. Our goal is to raise enough money not just to provide Thanksgiving food, but to stock our food pantries for the winter.”
The following Rotary Clubs are participating Ansonia, Beacon Falls, Derby/Shelton, Naugatuck, Seymour, Oxford, Tribury, and Waterbury.
Each Liberty Bank office will collect contributions for its local Rotary, so the funds will remain in the communities where they were donated.